Your operating partner on Amazon and beyond

Your marketplace operations, in control.
Enabled by AI.

A dedicated team of operators who ran €650M+ in ecommerce P&L runs your Amazon and marketplace business day to day.

We manage
  • Amazon
  • OTTO
  • Walmart
  • TikTok Shop
  • Amazon
  • OTTO
  • Walmart
  • TikTok Shop
  • Amazon
  • OTTO
  • Walmart
  • TikTok Shop
  • Amazon
  • OTTO
  • Walmart
  • TikTok Shop

Our team has previously managed

  • €650M+global P&L
  • 300+brands
  • 40,000+SKUs
  • 20+channels
The problem

Running a marketplace business is a full-time job for a team you do not have.

Amazon alone changes daily. Prices move at night, stock runs out on a weekend, a listing gets suppressed without notice, and ad spend drifts.

Each one costs money until someone catches it. Most brands catch it in a monthly report, weeks after the margin is gone.

Catching all of this is not your job. It is exactly what we do.

You lose the Buy Box at 2am and find out at 9.

By then eight hours of sales are gone. A competitor moved fifty cents and nobody was watching.

You learn about a stockout when the listing goes inactive.

Reorders based on last month's average miss the season, the deal, the spike.

Margin erodes in the fees and the ad spend, not in the price.

Storage fees, wasted search terms, a campaign hitting its cap at noon. Small, constant, invisible in a monthly report.

A suppressed listing is invisible revenue loss.

The product exists, buyers cannot find it, and the reason sits in a missing attribute nobody flagged.

How we work

You hand over the account. You never lose sight of it.

No ticket queue, no approvals to chase. Operators who ran marketplace P&L run your account day to day on our own platform, and you see every decision the day it is made.

  1. 01

    Hand over

    You give us the account: pricing, inventory, listings, advertising, account health. We take it over in days, not quarters.

  2. 02

    We run it

    Our platform reads every number every day; our operators decide and act. A price move at 02:31 does not wait for a Monday call.

  3. 03

    Every decision, explained

    Each change is logged with what triggered it, what it moved and who made the call. You read it the same day.

  4. 04

    Ask your numbers

    You get read access to your P&L in our platform, with an assistant that answers performance questions in plain language, any time.

Decision logIllustrative
  • Pricing

    DE price lowered to €18.95. Competitor at €18.90; your 28% margin floor kept.

    02:31 · Operator
  • Inventory

    Reorder of 1,200 units placed. Cover on the bestseller was down to 12 days.

    09:10 · Operator
  • Listings

    FR listing resubmitted with bullet points after a suppression.

    11:20 · Operator
  • Advertising

    14 search terms with no orders in 30 days paused; budget moved to the top five campaigns.

    13:05 · Operator
  • Account Health

    Policy notice on one ASIN answered with the supplier invoice; case closed.

    16:40 · Operator
Every decision carries its trigger, its effect and who made the call.

Every decision, explained. Each change is logged with what triggered it, what it moved and who made the call. You read it the same day, not in a monthly report.

What we watch, every day
  • PricingBuy Box, competitor moves, margin floors
  • InventoryVelocity, stock risk, reorders
  • ListingsSuppressions, content, AI-search readiness
  • AdvertisingWasted spend, budgets, bids
  • PromotionsDeals, coupons, reference prices
  • Fees & dataFees, anomalies, reconciliation
  • Account HealthPolicy notices, performance metrics, open cases
A look at the system behind it
What we run

One accountable team for the whole operation.

Everything you would otherwise split across an agency, a freelancer and four tools. Run by operators on our own system, so one team sees the whole picture.

01 / 06

Marketplace & account health

  • Listing and account health
  • Compliance, policy and casework
  • Reporting you can act on
02 / 06

Pricing & Buy Box

  • Buy Box monitoring and recovery
  • Competitor and price tracking
  • Margin floors and repricing rules
03 / 06

Inventory & replenishment

  • Demand forecasting
  • Reorder and stock planning
  • Fulfillment and storage costs
04 / 06

Listings, content & AI search

  • Product copy, imagery, A+ content
  • Suppressed and incomplete listings
  • Visibility in ChatGPT, Perplexity and AI Overviews
05 / 06

Advertising & promotions

  • Sponsored Ads and budget management
  • Search-term and bid hygiene
  • Deals, coupons and reference prices
06 / 06

Growth & expansion

  • New marketplaces and countries
  • OTTO, Shopify, Walmart and beyond Amazon
  • P&L and channel strategy

Start with one area. Most brands begin where it hurts most and grow into more as the results land.

Results

What six weeks of operating looks like.

One account, taken over in week 31. No relaunch, no new products. Four levers, run every day across every SKU.

Case study · Global pet brand · Amazon

Net revenue +185% year on year. Six weeks in.

  • +185%Net revenue, year on year
  • 2×Weekly revenue since takeover
  • +35%CM III, first full month
What we did
  1. 01Optimized for Prime
  2. 02Daily Buy Box recovery
  3. 03Catalogue consolidation
  4. 04Replenishment optimization
Weekly net revenueW26 to W36 2026, indexed
  • Before
  • With Surfaize

Client anonymised at their request. Weekly net revenue from the client's Seller Central, indexed to W36.

Why us

An operating partner, on your account every day.

Senior operators and strategists who have run ecommerce P&Ls themselves and built the automation around them.

In-house hireStandard agencySurfaize
SpeedOne person, one queueHandled at the next reviewThe day it happens
CoverageStops when they're awayA junior AM, fifteen brandsEvery SKU, senior attention, tech enabled
VisibilityFull, but undocumentedReports you can't auditLive platform, with your own access
  • €650M+ in P&Lpreviously managed by our team, 15+ years combined
  • US, UK and DACHoperated across the marketplaces that matter
  • Brand owners ourselveswe know what a bad week on Amazon costs
  • Our own platformbuilt in-house, in production on every account
  • €650M+ in P&Lpreviously managed by our team, 15+ years combined
  • US, UK and DACHoperated across the marketplaces that matter
  • Brand owners ourselveswe know what a bad week on Amazon costs
  • Our own platformbuilt in-house, in production on every account
Work with us

Two ways to start. Both free.

Send a store link for a written diagnosis, or book thirty minutes with an operator. Either way you talk to someone who has run a marketplace P&L, not a sales rep.

Free diagnosis

Send your store link. We tell you where the margin is leaking.

Share your store link or brand name and an operator reads your public listings, prices and Buy Box position. Within 48 hours you get a short written diagnosis: what we see, what it likely costs, and what we would fix first.

No login and no access to your account needed. Free, no commitment.

Book a call

Thirty minutes with an operator, not a sales rep.

Pick a slot that suits you. We look at your account before the call and come with questions, not a deck. You leave with a clear view of where we would start.

  • Free, no commitment
  • An operator who has run marketplace P&L
  • Your account, not a demo
Book a callOpens Google Calendar
FAQ

Frequently asked questions

Got a question we did not cover?

Send us a note. An operator replies, not a bot.

Contact us
Work with us

Hand over the daily operations.
Never lose sight of it.

Send your store. We tell you honestly where we would start, free and with no commitment.

Work with us